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I don't necessarily agree with everything I say.
Written by
Marshall McLuhan
Ads are the cave art of the twentieth century.
Written by
Marshall McLuhan
There are no passengers on spaceship earth. We are all crew.
Written by
Marshall McLuhan
The car has become the carapace, the protective and aggressive shell, of urban and suburban man.
Written by
Marshall McLuhan
Art at its most significant is a Distant Early Warning System that can always be relied on to tell the old culture what is beginning to happen to it.
Written by
Marshall McLuhan
The modern Little Red Riding Hood, reared on singing commercials, has no objection to being eaten by the wolf.
Written by
Marshall McLuhan
Advertising is an environmental striptease for a world of abundance.
Written by
Marshall McLuhan
The business of the advertiser is to see that we go about our business with some magic spell or tune or slogan throbbing quietly in the background of our minds.
Written by
Marshall McLuhan
Historians and archaeologists will one day discover that the ads of our time are the richest and most faithful reflections that any society ever made of its entire range of activities.
Written by
Marshall McLuhan
Madison Avenue is a very powerful aggression against private consciousness. A demand that you yield your private consciousness to public manipulation.
Written by
Marshall McLuhan
Ideally, advertising aims at the goal of a programmed harmony among all human impulses and aspirations and endeavors. Using handicraft methods, it stretches out toward the ultimate electronic goal of a collective consciousness.
Written by
Marshall McLuhan
Affluence creates poverty.
Written by
Marshall McLuhan
Good taste is the first refuge of the non-creative. It is the last-ditch stand of the artist.
Written by
Marshall McLuhan
Art is anything you can get away with.
Written by
Marshall McLuhan
Advertising is the greatest art form of the 20th century.
Written by
Marshall McLuhan
The new electronic independence re-creates the world in the image of a global village.
Written by
Marshall McLuhan
Publication is a self-invasion of privacy.
Written by
Marshall McLuhan
The more the data banks record about each one of us, the less we exist.
Written by
Marshall McLuhan
I think of art, at its most significant, as a DEW line, a Distant Early Warning system that can always be relied on to tell the old culture what is beginning to happen to it.
Written by
Marshall McLuhan
Antipathy, dissimilarity of views, hate, contempt, can accompany true love.
Written by
Marshall McLuhan
Money is just the poor man's credit card.
Written by
Marshall McLuhan
We drive into the future using only our rearview mirror.
Written by
Marshall McLuhan
Most of our assumptions have outlived their uselessness.
Written by
Marshall McLuhan
A point of view can be a dangerous luxury when substituted for insight and understanding.
Written by
Marshall McLuhan
Politics will eventually be replaced by imagery. The politician will be only too happy to abdicate in favor of his image, because the image will be much more powerful than he could ever be.
Written by
Marshall McLuhan
Great art speaks a language which every intelligent person can understand. The people who call themselves modernists today speak a different language.
Written by
Marshall McLuhan
Innumerable confusions and a feeling of despair invariably emerge in periods of great technological and cultural transition.
Written by
Marshall McLuhan
When producers want to know what the public wants, they graph it as curves. When they want to tell the public what to get, they say it in curves.
Written by
Marshall McLuhan
Television brought the brutality of war into the comfort of the living room. Vietnam was lost in the living rooms of America - not on the battlefields of Vietnam.
Written by
Marshall McLuhan
We become what we behold. We shape our tools and then our tools shape us.
Written by
Marshall McLuhan
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